Strategy. Direction. Execution.

Pick the entry point — or bring me in to lead it all.

  • I cut through the noise and give your project a clear blueprint. My role is to align your team, define the big idea, and stop the endless spinning so you can move forward with confidence.

  • When I’m on set, I make sure every detail is intentional. From the shot list to the styling, I keep the creative elevated, on-brand, and impossible to ignore.

  • Ideas only matter if they land. I manage the moving parts, keep momentum alive, and make sure the final campaign connects with your audience — and moves them to act.

  • Stuck in the middle of a campaign? I can jump into complex, half-finished projects and get them across the finish line — on time, on brand, and with impact.

Colorful pool floats with adobe program symbols floating in a swimming pool.

Creative Strategy

Yes, I actually hand-painted these floaties. Strategy floats when it’s fun.

Kitchen countertop with rotating backgrounds. Countertop with fresh vegetables, lime, and shrimp, a knife block, and glass jars on a floating shelf

On-set Art Direction

An all-day workout in swapping props, colors, and shrimp bowls.

A man smiling and holding an orange box with a white Trifecta logo, walking on a sidewalk between two beige stucco houses.

Campaign Execution

The grind: big smiles, big boxes, and bigger delivery energy.


If you need a creative director who knows how to stretch time, space, and budget (without sacrificing taste), I’m your person. Let’s talk →

Woman with long brown hair and glasses sitting at a desk, writing on a tablet with a stylus, surrounded by notebooks, pens, and a mug, in an office with two monitors, a lava lamp, plants, and colorful decorations on the wall.